Mobile application development sounds fascinating and looks pretty easy and relaxing, only in the lab. Once the project is ready to be deployed, this the time when major concerns take birth. The need is to deliver a seamless and a fast-paced application for all the users on every possible device and screen size. Making your app responsive with the perfect user interface and user experience sometimes can cause pain for you.

If your mobile application is having some glitches than before the launch, look at them, if you will ignore them, there are complete chances that your application will face failure at the instant. We are providing you with top 5 tips that you can use for your upcoming mobile app development project and help yourself to avoid the forthcoming disaster that can wreck your application and your idea within minutes. Gear yourself up for successful development, deployment and scaling of your app by following these tips.

No Engagement with App after Download

After the successful deployment and launch of your application, you wait for users to download it. Due to its amazing description, the visitors got attracted and download it. Now what? Was your sole aim was to ensure the download only? Not certainly, as to continue usability of the application is always the prime goal of any application.

It is found out that the average mobile application retention rate is just 20%, only this percentage of the people who downloaded the application at first place, returned to the app within 3 months of their first use. That means 80% of the users don’t come back, it is even studied that more than 12% of users uninstall the application the similar day. What these stats are trying to demonstrate is that if your application is below average, more than 80% of the people will never use it again, whereas 12% will uninstall it at the instant to get rid of your application from their devices.

The need of time is to maintain application engagement by sending notifications and real-time alerts to retain your users back. You have tremendous ways to notify your user about your presence by sending push notifications, desktop alerts, SMS or emails, anything to make your user realize your presence in their device. Engage your customer every now and then to maintain their usage with brilliance.

Global Audience is Neglected

You built a seamless mobile application that has every potential in it, but is it available to be used globally or is it a restricted application? Just imagine your mobile application is having thousands and millions of concurrent users, but all are from your own country, from you are operating. No matter your app is small or big, it must be scalable enough to ensure its users worldwide. Every human across the globe can have access to it and can enjoy a similar user interface and user experience.

There are two major points that are required to be understood,

• Ensure speed and reliability for all the concurrent users of your application
• Ensure speed and reliability for all the users no matter where they are located on Earth

To ensure such global scalability, the need is global coverage and global redundancy. Global coverage refers to having multiple presence points that can automatically connect global users to the nearest data center, for example, a user at London can get the same connectivity rate as that of user residing in New York. Whereas global redundancy refers to ensuring brilliant failover and data catchup that is built into your app infrastructure, assuring latest and most relevant updates for all users at the same time.

Stabilizing Application Signals

You can have a user at Tokyo, another at Cambodia, another at London and so on. You will have a bouquet of users all over the world from different locations and settings. Every country has their own rate of usage of the application, but everyone would need signal stabilization and better performance of your app anyhow. Your application should not show glitches though being used in any country.

If the signals and coverage of your app are amazing in your home country and gets weaker and weaker when moving away from your country radar, there are absolute chances that your users might become frustrated and either stop using your app or uninstall it. You need to ensure proper coverage with exceptional signal qualities in order to retain your user every day.

Security and Safety of the Application

Any application that is connected to the internet has evident chances of being hacked and misused. When it comes to mobile application development, security can never be ignored nor compromised. You need to protect your data, your user’s data and if it involves purchases than transaction data.

Don’t ever let your application be at the stakes of damage and theft. With AES/SSL/TLS encryption and security, every message of your mobile must be well protected. It must be end-to-end well encrypted and gets decrypted once the receiver receives it. Cannot be decrypted when being in between. Along with encryption, fine-grained access control is also necessary. You need to fully control over the read and write commands over your application. Any unauthorized person must not be allowed to intervene in your system.

Battery and Bandwidth Consumption Not a Priority

If your mobile app is consuming a lot of battery and the bandwidth is being compromised, the users will look for the alternatives. When talking about bandwidth stabilization, your app must be available at any speed. It is not necessary that your user would be having a perfect and ideal speed Wi-Fi connection access or 4G access every time, sometimes there can be times when the user would be in moving a car or a tunnel. If you have spotty coverage where the application will work only with ideal connectivity speed then your users will drive away from you.

For the battery consumption, you need to choose your mobile application infrastructure and platform with wide eyes. Is it has background activity problem, insufficient refreshing and location heavy concerns, the users will automatically uninstall it. You need to evaluate and see the features yourself before choosing any platform. Does your platform utilizes data transfer protocols, does it involve message caching and are there microservices architectural concerns and so on. You need to identify the concerns and rectify them in order to retain your users.